Sunday, March 8, 2015

Cart before the horse

Putting the cart before the horse. An image of new entrepreneurs has come to me in the form of a huge empty wooden cart just waiting to be filled with money and when a prospective client is met, the empty cart gets shoved at the prospect, sometimes knocking them over and leaving wheel marks. The horse, or entrepreneur in this instance, is peaking over top the cart trying to get a glimpse of whether or not the potential client, is willing to help fill up that empty cart, and in desperation, gives it one more hearty shove. Not only has it run over the PC (potential client/prospect), it has run over all the people in its wake, and many are running as fast as they can, to get AWAY from that crazy empty money cart, and the horse that's out of control with all that pushing. 

This leads me to the big questions: What is your business, What is your work? In the natural order, horses pull carts, they don't push them. The horse is symbolic of servant, the empty cart is meant to be filled, and might I suggest the filling is for the client, NOT for the horse? 

First things first, you serve, client benefits, than you get paid. What is your business, your work? Whom do you serve? The monster desperation would have you serve yourself, your own pockets and bank account, I say nay nay, serve the client first and money will fill your cart soon enough. 

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